Location Stamford Bridge

Date Friday 8th October 2021

Time 9AM - 5PM GMT

View talks

Event overview

The StatsBomb Conference made a long-awaited return to Stamford Bridge in October 2021.  We welcomed various individuals from across the sports analytics sphere for a day of industry-leading talks, data-driven research and unique networking opportunities.

Who was speaking?

The 2021 Conference hosted a stellar line up of industry speakers on the Main Stage in the Drake Suite.

Speakers from a range of football clubs, and other sports gave coveted insight into their internal processes and research projects.

If a speakers' talk is available, you can click on the individual to watch it back.

Dr Ian Graham: Director of Research, Liverpool FC

Ian has worked for Liverpool FC since 2012 and currently leads the data and analytics research team.

Ted Knutson: CEO, StatsBomb

Ted is an entrepreneur with decades of leadership experience. He leads the global StatsBomb team in his role as CEO.

Daryl Morey: President of Basketball Operations for Philadelphia 76ers

Daryl is one of the most experienced practitioners in the NBA. He is currently the President of Basketball Ops at the Philadelphia 76ers.

Mladen Sormaz: Head of Football Analytics, Leicester City

Mladen has years of professional experience using data in football. He joined Leicester in 2019 as their Head of Football Analytics.

Vosse De Boode: Head of Sport Science and Data Analytics, AFC Ajax

Vosse joined AFC Ajax in 2011. She drives the integration of data in the club’s day-to-day operations.

Harry Moyal: Deputy General Manager, Olympique Lyonnais

Harry manages the football data science department as part of his role at Olympique Lyonnais.

Will Kuntz: SVP of Soccer Operations & Assistant GM, Los Angeles FC

Will is highly experienced in US sports analytics, having worked in MLB prior to his current role at LAFC.

Victor Orta: Director of Football, Leeds United

Victor has held senior roles at clubs across Europe, and is now Director of Football at Leeds United.

James Cryne: Director and Co-Owner, Barnsley FC

James is a Director and Co-Owner at Barnsley FC, one of the most data-driven clubs in the EFL. James leads the data strategy at the club.

Devin Pleuler: Director of Analytics, Toronto FC

Devin oversees the use of data in the club’s performance analysis and player recruitment


Research competition

The Harris Suite featured a variety of hand-picked presenters giving attendees an exclusive window into the current state of play surrounding innovative research in football analytics.

The nature of the papers covered a variety of topics, including driving goalkeeper decisions, identifying high pressing styles and penetrative passes. These talks contained the first sets of publicly-available research performed on StatsBomb 360 data.

Click each individual to view their talk.

Optimally Disrupting Opponent Build-ups

DTAI Sports Analytics Lab, KU Leuven

Potential Penetrative Pass (P3)

Hadi Sotudeh

Identifying high pressing styles using event data

Nicole Kozlova: StatsBomb

Phases of the play using Graph* Convolutional Networks

Juan Camilo Campos

What drives the goalkeepers’ decisions?

Samer Fatayri, Kirill Serykh, Egor Gumin

Splitting GSAA: finding the best shot-stopper for your team

Max Odenheimer, John Harrison

The quest for the right pass: Decision making

Javier M. Buldú, Borja Burriel

“Can we have our ball back, please?”

Will Morgan: StatsBomb

Turning with the ball & decision-making under pressure

Soumyajit Bose, Manas Saraswat

Our sponsors and exhibitors

We couldn’t have set up this event without the generous help of our sponsors. To read sponsor profiles, click each logo opposite.

Headline Sponsor


Catapult are one of the leading providers of performance analysis software and wearable technology in the football industry.
Their MatchTracker software brings together all the user's performance data into one place, including event data, camera-based tracking, GPS, biometric, and coach or analyst tagging. The data can then be combined with multiple video angles so that game moments can be viewed in context and performance can be compared with the opposition, the user's previous games, and between players in the team.



Metrica Sports was born from the desire to provide clubs with the necessary tools to transform raw data into an actionable output, to elevate performance in sports through video and data analysis. From grassroots to elite, Metrica Sports brings the power behind the game, providing state-of-the-art performance analysis tools to teams and media organisations at all levels of the game. Break down the game with coding tools, automatic telestration and share with your coaching staff and players. Also, integrate your own data and patterns for visualisation and create custom data and physical reports. Forever free plan available.

Event gallery


Media request

To request the use of any imagery or content from the 2021 conference, or for any other media request, please fill in the form below