About Hudl Statsbomb
We are Data Champions
We’re a sports data business, created by analysts for analysts, with a talented, growing team that is tireless in its collection and analysis of the world’s most comprehensive sports data.
Our unique platform was crafted from the ground up to guarantee we could gather and analyse more, and more relevant data than anyone else, and be flexible enough to respond to new needs, opportunities and challenges at a moment’s notice.
A truly global team
Hudl Statsbomb North
Hudl Statsbomb North colleagues are based across Europe and North America
Hudl Statsbomb South
Several of our expert teams are based in Cairo, Egypt
Flexible, global & remote
As part of Hudl, we operate flexibly and have fully remote colleagues around the world
Our story
- Our beginnings as a blog
- Consulting for teams
- Building an analysis platform
- Joining forces with Arqam FC
- Creating Hudl Statsbomb data
- Acquired by Hudl
Our beginnings as a blog
Hudl Statsbomb started as a soccer analytics blog in 2013. Founder Ted Knutson began writing about soccer data earlier that year and wanted to create a place to centralise good analysis from around the internet. The Statsbomb blog became the go-to place for thought-provoking, data-driven content. It succeeded in its goal of giving writers from across the world a greater profile and bringing together a wider community of analysts
Consulting for teams
Having gained a large profile in the soccer analytics world, Hudl Statsbomb, and Ted, in particular, had started to be approached by teams to assist them with their data challenges. The business that is now Hudl Statsbomb began as a consultancy to teams, working to cement a robust data-driven culture in organisations from leagues and competitions around the world
Building an analysis platform
The first product produced by Hudl Statsbomb was an analysis platform known as Statsbomb IQ. It is still the most loved data visualisation platform across the world of soccer today. Statsbomb IQ was originally powered using data bought from other data companies, but fairly early on in our journey, we realised that we needed better data, created to a spec that we had crafted from the ground up
Joining forces with Arqam FC
We partnered with Arqam FC, based out of Cairo, Egypt and Hudl Statsbomb data was born. Arqam FC was an analytics business that had developed a way to collect and analyse football matches in great detail. They were the ideal partner for Hudl Statsbomb, and we officially joined forces in 2019.
Creating Hudl Statsbomb data
We knew that the data available at the time had gaps that compromised the ability of analysts to get a true picture of performance. We added new metrics that helped to complete the puzzle. We introduced pressures, transforming how defensive actions were analysed. We introduced freeze frames for shots, and shot impact height, to create truly representative xG models. Hudl Statsbomb data gave analysts the tools they needed to do their jobs properly
Acquired by Hudl
In August 2024, Statsbomb was acquired by Hudl, the world's leading provider of cloud-based technology connecting video and data for the sports industry. The combination of Statsbomb's advanced data sets, innovative visualisations and powerful user interface and Hudl's integrated suite of video and data solutions will strengthen key workflows and provide deeper actionable insights to sports teams around the world
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Inside Hudl Statsbomb
